Writing a book is never easy, so does publishing it. Making money is not the only reason to publish. Sharing what you have learned, building your career, and leaving a legacy are admirable motives. Authors who cannot afford the demands of publishing a book face an unfavorable circumstance—to finance it.
A publishing company is where a book to be published should undergo many stages, such as copy editing, printing, marketing, and distribution. Financially fortunate authors could afford to finance this kind of publishing, but how about other authors who are incapable of paying for all these?
There go self-publishing companies. This has allowed many authors who are unable to meet demands from a traditional publishing house to pursue publication on their own.
Self-Publishing Companies Are Partners
In self-publishing companies:
- Your book gets to the market faster than it would. The Internet has significantly sped up the process of publishing a book.
- The author retains great control of the entire process, such as planning, editing, publishing, and marketing processes, and also the book’s content and appearance, including book format and cover design.
- The author has all the rights to self-publish a book which means that the author can do whatever he/she desires with the book and as to when and how he/she wants it printed and published.
- Book marketing will become easier, especially with the use of social media, since the Internet has pooled many users that have been growing bigger until now. Therefore, this creates a huge amount of marketing potential.
- It also allows the author to publish a number of books that are necessary to be distributed rather than printing a huge number that may not be sold later on.
By self-publishing, you own all book rights. Self-publishing gives you the final say on all aspects of your book, not someone else’s. That is why self-publishing companies have become the go-to for many authors because working with them is more like a partnership or a relationship.